What is unique about Moonie’s swimwear designs? Moonie’s swimwear features a patented back cutout, adding a playful and attention-grabbing element to men’s swim briefs. This design sets them apart from traditional, basic swimwear styles.
Summary
- Moonie is a men’s swimwear brand founded by siblings Carissa and McKay Winkel.
- Their unique selling point is a patented “cheeky cutout” design in their swim briefs.
- They appeared on Shark Tank Season 16 seeking $150,000 for 35% equity.
- They received offers but ultimately did not make a deal with any of the sharks.
- Despite not securing a deal, Moonie experienced increased sales after the Shark Tank episode aired.
- The company continues to operate and promote its products through its website and social media.
- Moonie is committed to sustainability, using recycled materials in its products and packaging.
Moonie Shark Tank Update | Shark Tank Season 16
Men’s swimwear is getting a makeover. Moonie, founded by siblings Carissa and McKay Winkel, is challenging the status quo with its unique swim briefs featuring a cheeky cutout.
This innovative approach to men’s swimwear is turning heads and generating buzz.
Moonie on Shark Tank
Carissa and McKay took their brand to the sharks on Season 16 of Shark Tank, hoping to secure an investment to help them scale their business.
Let’s dive into their Shark Tank journey.
1. The Pitch: A Bold Design and a $150,000 Ask
| Entrepreneurs | Carissa and McKay Winkel |
|---|---|
| Business | Moonie, men’s swimwear with a patented back cutout |
| Ask | $150,000 for 35% equity |
| Deal | No deal |
| Sharks | Mark Cuban, Lori Greiner, Robert Herjavec, Kevin O’Leary, Daniel Lubetzky |
| Season | Season 16 |
| Original Air Date | November 8, 2024 |
| Website | Moonie |
| Key Points of Pitch |
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| Why Sharks Declined |
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2. The Sharks’ Reactions: From Shock to Offers
The sharks were initially surprised by Moonie’s unconventional design. Some expressed concerns about the market size for such a bold style.
However, the entrepreneurs’ passion and the brand’s unique selling proposition caught the attention of a few sharks. Kevin O’Leary, in particular, saw potential in the patent and made an offer to acquire it outright.
3. The Outcome: Walking Away Without a Deal
Despite receiving offers, Carissa and McKay ultimately decided not to make a deal with any of the sharks. They felt that the offers did not adequately value their brand and its potential.
This bold move demonstrated their belief in Moonie and their commitment to building the brand on their own terms.
Moonie Update After Shark Tank
Even though they didn’t secure a deal on Shark Tank, Moonie has continued to make waves in the men’s swimwear industry.
Their appearance on the show gave them valuable exposure, and they’ve been riding that wave of success ever since.
1. Sales Boost and Continued Growth
Appearing on Shark Tank gave Moonie a significant boost in sales. Many viewers were intrigued by their unique designs and eager to try something new.
This increased interest translated into a surge of orders, helping Moonie grow their customer base and revenue.
2. Product Line: Open Window and Closed Window Styles
Moonie has expanded its product line to offer more options for customers. They now have two main styles:
- Open Window: This is their signature style with the cheeky cutout at the back.
- Closed Window: This style offers a similar design but with more coverage at the back.
Both styles come in various colors and patterns, allowing customers to express their individual style.
3. Commitment to Sustainability
Moonie is committed to minimizing its environmental impact. They use recycled materials to make their swimwear and packaging.
This commitment to sustainability resonates with environmentally conscious consumers and sets them apart in the industry.
4. Social Media Presence and Engagement
Moonie actively engages with its audience on social media. They share behind-the-scenes content, customer photos, and promotional materials.
This helps them build a strong community around their brand and stay connected with their customers.
The Founders’ Vision: Carissa and McKay Winkel
Carissa and McKay Winkel, the siblings behind Moonie, are driven by a clear vision for the future of men’s swimwear. They’re not just designing swim trunks; they’re challenging norms and creating a brand that resonates with a new generation of men.
1. A Passion for Disruptive Design
Carissa and McKay believe that men’s swimwear has been stuck in a rut for too long. They’re passionate about shaking things up with bold, innovative designs that allow men to express themselves confidently.
Their signature cheeky cutout is a testament to their commitment to pushing boundaries and redefining what’s considered “acceptable” in men’s swimwear.
2. Building a Brand Beyond Shark Tank
While Shark Tank provided valuable exposure, Carissa and McKay are focused on building a lasting brand that goes beyond a single TV appearance.
They’re actively engaging with their customers, expanding their product line, and staying true to their commitment to sustainability.
They understand that building a successful brand takes time and dedication, and they’re in it for the long haul.
What’s Next for Moonie?
Moonie’s journey is just beginning. With a growing customer base and a strong vision, the brand has the potential to make a big splash in the men’s swimwear market.
1. Future Plans and Potential Expansion
Carissa and McKay have ambitious plans for Moonie’s future. They are exploring new designs and styles to expand their product line.
They also aim to increase their online presence and reach a wider audience. Collaborations with influencers and other brands could also be on the horizon, further boosting their visibility and appeal.
2. The Impact of Shark Tank Exposure
While they didn’t get a deal, appearing on Shark Tank was a game-changer for Moonie. The national exposure introduced their brand to a massive audience and generated significant interest in their unique swimwear.
This increased awareness has undoubtedly contributed to their recent growth and will likely continue to benefit them in the future.
Moonie’s story is a testament to the power of innovation and perseverance. Even without the sharks’ backing, they are proving that a good idea, a strong vision, and a commitment to quality can lead to success. It will be exciting to see what the future holds for this bold swimwear brand.
FAQs
Where can I buy Moonie swimwear?
You can purchase Moonie swimwear directly from their website.
What sizes does Moonie offer?
Moonie offers a range of sizes to fit different body types. Check their website for their size chart and specific measurements.
What is Moonie’s return policy?
Moonie has a customer-friendly return policy. Details can be found on their website, but generally, you can return unworn items within a certain timeframe for a refund or exchange.
Is Moonie swimwear only for young men?
Not at all! Moonie swimwear is for any man who wants comfortable, stylish, and unique swimwear, regardless of age.
Does Moonie plan to release other types of swimwear or clothing?
While they currently focus on swim briefs, Moonie may expand their product line in the future. Follow their social media for updates and announcements.
The Bottom Line
Moonie is making a splash in the men’s swimwear world. Their daring designs and commitment to sustainability are attracting a growing number of customers who are tired of the same old boring swim trunks.
Though they didn’t secure a deal on Shark Tank, the Winkel siblings have leveraged their appearance on the show to build a brand that is gaining momentum. With their innovative spirit and dedication to customer satisfaction, Moonie is poised to become a leading name in men’s swimwear.
