What is unique about the FOAM Cooler compared to traditional coolers? Unlike traditional coolers that are often heavy and expensive, FOAM Coolers are lightweight, durable, and affordable. They are made from EVA foam, making them suitable for casual outings like beach trips and pool days.
Summary
- FOAM Coolers, founded by Chad Lee and David Kittle, appeared on Shark Tank Season 16 seeking $150,000 for 10% equity.
- They secured a deal with Daymond John for $150,000 for 30% equity.
- The company has partnered with Koozie Group and introduced Gen 2 coolers with new features and colors.
- FOAM Coolers are available in select Target stores and primarily sold online.
- The company continues to expand its product line and retail presence.
Foam Cooler Shark Tank Update | Shark Tank Season 16
Traditional coolers are great for long camping trips or tailgating parties. But they can be bulky and heavy.
This makes them a hassle for everyday use, like a quick trip to the beach or a picnic in the park. People needed a cooler that was easy to carry and wouldn’t weigh them down.
FOAM Coolers: A Solution for Everyday Use
FOAM Coolers saw this need and created a solution. They designed a cooler that is lightweight, durable, and affordable.
Made entirely of EVA foam, these coolers are perfect for everyday outings. They are easy to carry, easy to clean, and won’t break the bank.
FOAM Coolers on Shark Tank
1. The Pitch
| Entrepreneurs | Chad Lee and David Kittle |
|---|---|
| Business | Lightweight foam cooler |
| Ask | $150,000 for 10% equity |
| Deal | $150,000 for 30% equity from Daymond John |
| Sharks | Mark Cuban, Lori Greiner, Kevin O’Leary, Robert Herjavec, Daymond John, Todd Graves |
| Season – Episode | Season 16, Episode 6 |
| Original Air Date | November 22, 2024 |
| Website | FOAM Cooler |
| Key Points of Pitch |
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| Why Sharks Accepted |
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2. The Ask
Chad and David entered the Shark Tank seeking $150,000 in exchange for a 10% stake in their company.
They planned to use the investment to increase production and expand their presence in retail stores.
3. The Deal
After an engaging pitch and negotiation, the founders secured a deal with Daymond John. He offered $150,000 for a 30% equity stake in FOAM Coolers.
This partnership provided the company with not only the necessary capital but also valuable mentorship and industry connections.
FOAM Coolers After Shark Tank
1. Partnership with Koozie Group
Landing a deal with Daymond John on Shark Tank opened doors for FOAM Coolers.
One of their most significant moves was partnering with Koozie Group. Koozie Group is a leading supplier of promotional products.
This partnership helped FOAM Coolers reach a wider audience. It also allowed them to offer their coolers to businesses looking for unique promotional items.
2. Gen 2 Coolers
FOAM Coolers didn’t just rest on their initial success. They used their momentum to improve their product.
They released the Gen 2 line of coolers with new features and colors. These updates made the coolers even more appealing to customers.
Some of the improvements included a wider range of colors and better insulation.
3. Retail Presence
Before Shark Tank, FOAM Coolers mainly sold their products online. After their appearance on the show, they expanded their retail presence. You can now find FOAM Coolers in select Target stores.
This move made it easier for customers to see and touch the product before buying it. It also increased brand awareness and trust.
Product Features and Benefits
1. Lightweight and Durable
One of the biggest advantages of FOAM Coolers is that they are incredibly lightweight. This makes them easy to carry, even when they’re full.
They are also very durable. You don’t have to worry about them cracking or breaking if you drop them. This makes them perfect for outdoor activities and adventures.
2. Easy to Clean
FOAM Coolers are a breeze to clean. Unlike traditional coolers with lots of small parts, these coolers have a simple design.
You can easily wipe them down or rinse them with water. This makes it easy to keep them clean and fresh for your next outing.
3. Affordable
FOAM Coolers are designed with everyday use in mind. This means they are priced competitively. You can get a high-quality cooler without spending a fortune.
This makes them a great option for people who want a reliable cooler without breaking the bank.
Where to Buy FOAM Coolers
1. Target Stores
You can find FOAM Coolers in select Target stores across the United States. Check the FOAM Coolers website or the Target website to find a store near you.
Being able to see the coolers in person helps you get a feel for their size and features.
2. Online Platform
If you prefer to shop online, you can buy FOAM Coolers directly from their website. This is a convenient option if you don’t have a Target store nearby.
The website often has special offers and promotions. You can also find a wider selection of colors and accessories online.
FOAM Coolers Update: Future Plans
1. Expanding Product Line
FOAM Coolers has exciting plans for the future. They are always looking for ways to improve their products and offer more options.
This includes developing new sizes and styles of coolers. They also plan to introduce a wider range of accessories.
2. Increasing Retail Presence
FOAM Coolers aims to make their products available in more stores. They want to make it as easy as possible for customers to find and purchase their coolers.
This means expanding their partnerships with other retailers. You can expect to see FOAM Coolers in more stores across the country soon.
FAQs
What are FOAM Coolers made of?
FOAM Coolers are made entirely of EVA foam. This is the same material used to make Crocs shoes. It’s lightweight, durable, and easy to clean.
Are FOAM Coolers good for keeping ice frozen?
FOAM Coolers are designed for everyday use. They are great for keeping drinks and snacks cold for a day at the beach or a picnic. While they do insulate, they are not designed for extended ice retention like high-end coolers.
Where can I buy FOAM Coolers?
You can buy FOAM Coolers online at their website or in select Target stores.
What colors do FOAM Coolers come in?
FOAM Coolers come in a variety of colors, including blue, red, white, and more. You can see the full range of colors on their website.
Are FOAM Coolers environmentally friendly?
FOAM Coolers are made from recyclable materials. They are also designed to be durable and long-lasting, which helps reduce waste.
The Bottom Line
FOAM Coolers offer a practical and affordable solution for everyday cooling needs. They are lightweight, durable, and easy to clean. With their appearance on Shark Tank and a deal with Daymond John, the company has experienced significant growth. They continue to innovate and expand their product line. If you’re looking for a cooler that is perfect for casual outings and won’t weigh you down, FOAM Coolers are a great option.
