What happened to JiggAerobics after appearing on Shark Tank Season 11? JiggAerobics, a dance fitness program, appeared on Shark Tank Season 11 seeking $50,000 for 12% equity. Despite an energetic pitch, they did not secure a deal with the Sharks. However, the exposure from the show helped boost their brand awareness and they continue to offer their unique blend of fitness and entertainment through classes and online programs.
Summary
- JiggAerobics is a dance fitness program that blends fitness, entertainment, and culture.
- They appeared on Shark Tank Season 11, asking for $50,000 for 12% equity.
- They did not receive an investment from the Sharks.
- Despite not getting a deal, JiggAerobics continues to operate and grow.
- They offer online and in-person classes.
- The Shark Tank appearance boosted their visibility and brand awareness.
JiggAerobics Shark Tank Update | Shark Tank Season 11
What is JiggAerobics?
JiggAerobics is more than just a workout; it’s a vibrant blend of fitness, entertainment, and culture. This unique dance fitness program turns traditional exercise into a party.
With infectious energy and easy-to-follow choreography set to upbeat world rhythms, JiggAerobics provides a total-body workout that feels like a celebration.
It’s designed to be accessible to all fitness levels, making it a fun and engaging way to get moving and embrace a healthier lifestyle.
JiggAerobics on Shark Tank Season 11
1. The Pitch
| Entrepreneurs | LaDonte Lotts |
|---|---|
| Business | JiggAerobics |
| Ask | $50,000 for 12% equity |
| Deal | No deal |
| Sharks | Mark Cuban, Kevin O’Leary, Lori Greiner, Daymond John, Robert Herjavec |
| Season | Season 11 |
| Original Air Date | November 17, 2019 |
| Website | JiggAerobics |
| Key Points of Pitch |
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| Why Sharks Declined |
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2. The Ask
LaDonte Lotts, the energetic founder of JiggAerobics, entered the Shark Tank seeking $50,000 in exchange for a 12% stake in his company.
He aimed to use the investment to expand his team, enhance marketing efforts, and broaden the reach of his unique fitness program.
3. The Sharks’ Response
The Sharks were undoubtedly entertained by Lotts’s enthusiastic pitch and the infectious energy of JiggAerobics. However, they ultimately declined to invest.
Their concerns primarily revolved around the scalability of the business model, the potential limitations of the target market, and the already competitive landscape of the fitness industry.
While they acknowledged the appeal of JiggAerobics, they didn’t see it translating into the substantial returns they typically seek.
JiggAerobics Update
1. What happened after Shark Tank?
Even though JiggAerobics didn’t secure a deal on Shark Tank, the appearance proved to be a valuable experience. The national exposure boosted the company’s visibility significantly.
LaDonte Lotts, the founder, cleverly leveraged the momentum from the show to expand his reach and connect with a wider audience.
He shifted his focus towards online programs and virtual classes, which proved particularly successful during the pandemic.
2. Current Programs and Offerings
JiggAerobics continues to thrive by offering a variety of programs and services.
- Online Classes: They provide a diverse library of on-demand and live virtual classes, making their unique workouts accessible to people anywhere, anytime.
- School Programs: JiggAerobics has become increasingly popular with schools, offering engaging assemblies that combine fitness with motivational messages. These programs promote physical activity and healthy living in a fun and interactive way.
- Community Events: They also offer customized programs for community events and organizations, bringing their energetic fitness parties to a broader audience.
3. Growth and Success
JiggAerobics has demonstrated resilience and adaptability in the face of challenges. While the initial goal of securing a Shark Tank investment wasn’t achieved, the company has found alternative paths to success.
By embracing online platforms and focusing on community engagement, JiggAerobics has not only survived but thrived.
They continue to spread their message of joyful movement and cultural celebration through their unique blend of fitness and entertainment.
The Impact of Shark Tank
1. Benefits of appearing on the show
Even though JiggAerobics didn’t get a deal, appearing on Shark Tank provided a significant boost. The show gave them national exposure, putting them in front of millions of viewers.
This increased brand awareness and brought a surge of interest in their programs. It also provided valuable credibility.
Being featured on a popular show like Shark Tank gave JiggAerobics a sense of legitimacy and helped them attract new customers and partners.
2. Challenges of navigating the Shark Tank experience
While Shark Tank offers incredible opportunities, it also presents challenges. Preparing for the intense pitch process can be demanding.
Entrepreneurs need to be ready to answer tough questions and defend their business model under pressure.
Facing rejection from the Sharks can also be difficult, even if it ultimately leads to other opportunities.
The Future of JiggAerobics
JiggAerobics has shown that success can be achieved even without a Shark Tank deal. By adapting to the changing landscape and focusing on online platforms, they have continued to grow and connect with people who love their unique approach to fitness.
The future of JiggAerobics looks bright. They are well-positioned to expand their online presence, reach new markets, and continue inspiring people to embrace a healthier lifestyle through the joy of dance.
Their commitment to community engagement and cultural inclusivity suggests that JiggAerobics will remain a vibrant and evolving force in the fitness world.
FAQs
What is JiggAerobics?
JiggAerobics is a high-energy dance fitness program that combines fun, easy-to-follow choreography with upbeat world rhythms. It’s designed to be a full-body workout that’s accessible to all fitness levels.
Did JiggAerobics get a deal on Shark Tank?
No, JiggAerobics did not secure a deal with the Sharks on Season 11.
Is JiggAerobics still in business?
Yes, JiggAerobics is still operating and has expanded its offerings since appearing on Shark Tank.
How can I try JiggAerobics?
You can participate in JiggAerobics by joining their online classes or finding a local class in your area. Check their website for schedules and availability.
What are the benefits of JiggAerobics?
JiggAerobics provides a fun and effective way to improve cardiovascular health, increase strength and flexibility, and boost mood. It also fosters a sense of community and cultural appreciation.
The Bottom Line
JiggAerobics’s journey exemplifies the power of resilience and adaptability in the entrepreneurial world. Despite not securing a Shark Tank deal, they leveraged the exposure to grow their brand and reach a wider audience.
By embracing online platforms and community engagement, JiggAerobics continues to thrive, offering a unique and joyful approach to fitness. Their story is a testament to the fact that success can be achieved through various avenues, and that passion and dedication can lead to fulfilling outcomes, even when faced with initial setbacks.
