What happened to Kreyòl Essence after their appearance on Shark Tank Season 11? Kreyòl Essence, the Haitian Black Castor Oil hair and skincare company, successfully secured a deal with Kevin O’Leary on Shark Tank Season 11. They accepted an offer of $400,000 for 5% equity plus a $0.25 royalty per unit in perpetuity. This investment helped them expand their business and reach a wider audience. They have since experienced significant growth, increased their product line, and focused on their mission of ethical sourcing and supporting Haitian communities.
Summary
- Kreyòl Essence appeared on Shark Tank Season 11 seeking $400,000 for 10% equity.
- Founders Yve-Car Momperousse and Stéphane Jean-Baptiste pitched their Haitian Black Castor Oil hair and skincare products.
- They secured a deal with Kevin O’Leary for $400,000 for 5% equity plus a $0.25 royalty per unit.
- The company has grown significantly since appearing on Shark Tank.
- Kreyòl Essence focuses on ethical sourcing and supporting Haitian communities.
Kreyòl Essence Shark Tank Update | Shark Tank Season 11
Haitian Black Castor Oil has been a beauty secret in Haiti for generations. Known as “lwil maskriti” in Haitian Kreyòl, this oil is prized for its ability to nourish hair and skin.
Kreyòl Essence recognized the power of this natural ingredient and built a company around sharing it with the world.
They ethically source the highest quality Haitian Black Castor Oil, ensuring its purity and effectiveness.
Kreyòl Essence’s Mission and Values
Kreyòl Essence is more than just a beauty brand. It’s a company with a deep commitment to social impact and sustainability. Their mission is to create high-quality natural products while empowering Haitian communities.
They achieve this by ethically sourcing their ingredients directly from Haitian farmers, providing fair wages and supporting sustainable agricultural practices.
This commitment to ethical sourcing not only ensures the quality of their products but also helps to revitalize the Haitian economy.
Shark Tank Season 11 Appearance
1. The Pitch
Kreyòl Essence’s founders, Yve-Car Momperousse and Stéphane Jean-Baptiste, stepped into the Shark Tank in Season 11, Episode 12, seeking an investment to further grow their business. Their passion for their products and their mission resonated with the Sharks.
Entrepreneurs | Yve-Car Momperousse and Stéphane Jean-Baptiste |
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Business | Kreyòl Essence (Haitian Black Castor Oil hair and skincare products) |
Ask | $400,000 for 10% equity |
Deal | $400,000 for 5% equity + $0.25 per unit royalty in perpetuity |
Sharks | Mark Cuban, Kevin O’Leary, Lori Greiner, Daymond John, Robert Herjavec |
Season | Season 11 |
Original Air Date | January 12, 2020 |
Website | Kreyòl Essence |
Key Points of Pitch |
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Why Sharks Accepted |
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2. The Deal with Kevin O’Leary
“Mr. Wonderful,” Kevin O’Leary, saw the potential in Kreyòl Essence and offered them a deal.
While he initially offered $400,000 for 10% equity, he ultimately agreed to their counter-offer: $400,000 for 5% equity plus a $0.25 royalty per unit sold in perpetuity.
This deal gave Kreyòl Essence the capital they needed to expand while also providing O’Leary with a strong return on his investment.
Kreyòl Essence After Shark Tank
1. Business Growth and Expansion
Appearing on Shark Tank gave Kreyòl Essence significant exposure and credibility. The investment from Kevin O’Leary, along with the show’s publicity, fueled substantial growth.
They expanded their operations, increased production, and broadened their reach. Kreyòl Essence products are now available in major retailers like Whole Foods Market, and online sales have also seen a significant boost.
This growth has allowed them to further their mission and make an even greater impact.
2. Product Line Expansion
Initially known for their Haitian Black Castor Oil, Kreyòl Essence has expanded its product line to offer a wider range of hair and skincare solutions.
They now offer shampoos, conditioners, hair masks, facial cleansers, moisturizers, body butters, and more.
All their products feature natural ingredients and are crafted with the same commitment to quality and ethical sourcing.
This expansion has allowed them to cater to a broader customer base and meet diverse needs.
3. Impact on Haitian Communities
Kreyòl Essence’s success has had a direct positive impact on Haitian communities.
By sourcing their ingredients directly from Haitian farmers, they provide fair wages and support sustainable agricultural practices. This helps to create jobs and stimulate the local economy.
Kreyòl Essence also invests in community development initiatives in Haiti, further demonstrating their commitment to social responsibility and creating a positive impact beyond their business operations.
Kreyòl Essence Products
Kreyòl Essence offers a range of natural hair and skincare products designed to nourish and revitalize. Their products harness the power of Haitian Black Castor Oil and other natural ingredients to promote healthy hair growth, moisturize skin, and address common concerns.
1. Hair Care
Kreyòl Essence’s hair care line focuses on promoting healthy hair growth, reducing breakage, and enhancing shine. Their products are formulated with natural ingredients that nourish the scalp and strengthen hair.
2. Haitian Black Castor Oil
This is their signature ingredient. Haitian Black Castor Oil is known for its ability to moisturize and strengthen hair. It can help to improve hair growth, reduce breakage, and add shine. Kreyòl Essence offers this oil in its pure form, as well as in various hair care products.
3. Shampoos and Conditioners
Their shampoos and conditioners are designed to cleanse and hydrate hair without stripping away its natural oils. They are formulated with gentle, natural ingredients that are suitable for all hair types.
4. Hair Masks
Kreyòl Essence’s hair masks provide deep conditioning treatment to nourish and revitalize hair. They help to restore moisture, repair damage, and promote healthy growth.
5. Skincare
Their skincare line focuses on providing natural solutions for common skin concerns. Their products are formulated to cleanse, moisturize, and protect the skin.
6. Facial Cleansers and Moisturizers
These products are designed to gently cleanse and hydrate the skin. They are formulated with natural ingredients that are suitable for all skin types, even sensitive skin.
7. Body Butters and Oils
Kreyòl Essence’s body butters and oils provide deep hydration and nourishment for the skin. They are formulated with natural ingredients that help to soothe, protect, and revitalize the skin.
Where to Buy Kreyòl Essence
You can find Kreyòl Essence products both online and in physical stores.
1. Online Retailers
Kreyòl Essence products are readily available online through their official website.
You can also find their products on major online retailers like Amazon, Target, and Whole Foods Market’s website. Shopping online offers convenience and often access to exclusive deals and bundles.
2. Physical Stores
Kreyòl Essence has expanded its retail presence, and you can now find their products in select physical stores.
They are available in many Whole Foods Market locations across the United States. To find a store near you, check the store locator on the Kreyòl Essence website.
Social Impact and Sustainability
Kreyòl Essence is deeply committed to ethical sourcing and sustainability. They believe in creating high-quality products while making a positive impact on the world.
1. Ethical Sourcing and Fair Trade Practices
Kreyòl Essence sources its key ingredient, Haitian Black Castor Oil, directly from farmers in Haiti. They adhere to fair trade practices, ensuring farmers receive fair wages and work in safe conditions.
This commitment to ethical sourcing supports sustainable livelihoods and helps to revitalize the Haitian economy.
2. Supporting Haitian Farmers and Communities
Beyond fair trade, Kreyòl Essence invests in community development initiatives in Haiti. They support programs that promote education, healthcare, and environmental sustainability.
This commitment to social responsibility helps to create a positive and lasting impact on the communities they work with.
The Future of Kreyòl Essence
Kreyòl Essence has a bright future ahead. Their commitment to quality, ethical sourcing, and social impact has resonated with consumers. As they continue to grow, we can expect to see:
- Further product line expansion: Kreyòl Essence will likely introduce new products that harness the power of natural ingredients, catering to a wider range of hair and skincare needs.
- Increased retail presence: They will likely expand their presence in physical stores, making their products more accessible to customers across the country.
- Continued focus on sustainability: Kreyòl Essence will likely continue to prioritize ethical sourcing and sustainable practices, further strengthening their positive impact on Haitian communities.
- Growth in international markets: They may explore opportunities to expand their reach into new markets, sharing the benefits of Haitian Black Castor Oil and other natural ingredients with the world.
Kreyòl Essence’s journey is a testament to the power of combining business with social impact. By creating high-quality products and prioritizing ethical sourcing, they are making a positive difference in the world, one bottle at a time.
FAQs
What is Haitian Black Castor Oil?
Haitian Black Castor Oil is a natural oil extracted from castor beans grown in Haiti. It is known for its thick consistency and rich nutrients, which are believed to promote hair growth, strengthen hair, and moisturize the scalp.
What makes Kreyòl Essence’s Haitian Black Castor Oil different?
Kreyòl Essence ethically sources its Haitian Black Castor Oil directly from farmers in Haiti, ensuring fair trade practices and supporting local communities. Their oil is also carefully processed to maintain its purity and effectiveness.
Are Kreyòl Essence products cruelty-free?
Yes, Kreyòl Essence products are cruelty-free and not tested on animals.
Are Kreyòl Essence products suitable for all hair types?
Yes, Kreyòl Essence products are formulated with natural ingredients that are generally suitable for all hair types. However, it is always recommended to check the specific product description for details.
Where can I learn more about Kreyòl Essence’s social impact initiatives?
You can learn more about Kreyòl Essence’s social impact initiatives on their website. They provide detailed information about their ethical sourcing practices, community development programs, and commitment to sustainability.
The Bottom Line
Kreyòl Essence is more than just a beauty brand. It’s a company with a mission to empower communities and promote sustainable practices. Their high-quality hair and skincare products, featuring the power of Haitian Black Castor Oil, are a testament to their commitment to natural ingredients and ethical sourcing. By choosing Kreyòl Essence, you’re not only investing in your own beauty and wellness but also supporting a company that is making a positive impact on the world.