What is SubSafe? SubSafe is a crush-proof, waterproof container designed to protect sub sandwiches, keeping them fresh and dry during outdoor activities or transport. It can also be used for other food items and valuables.
Summary
- SubSafe, a waterproof container for subs, appeared on Shark Tank Season 10.
- Founders Adam and Desiree Haller secured a $100,000 investment from Mark Cuban and Charles Barkley for 25% equity.
- The company has expanded its product line to include VyroSafe straws, WineSafe, Ice Safe, and Charcuterie Safe.
- SubSafe products are available on Amazon and in stores like Publix and Bed Bath & Beyond.
- The company is thriving, with annual revenue of approximately $1 million.
SubSafe Shark Tank Update | Shark Tank Season 10
Anyone who enjoys a good submarine sandwich knows the struggle. Whether it’s a day at the beach, a tailgate party, or just a trip to the park, keeping your sub safe from the elements can be a real challenge.
Soggy bread, crushed fillings, and warm temperatures can quickly turn your lunchtime delight into a disappointing mess.
Adam and Desiree Haller’s Solution
Frustrated with their own soggy sub experiences, Florida couple Adam and Desiree Haller decided to take matters into their own hands.
They invented SubSafe, a durable, waterproof container specifically designed to protect sub sandwiches from the perils of transport and outdoor dining.
No more crushed bread or soggy fillings – SubSafe ensures your sub arrives in perfect condition, ready to enjoy.
SubSafe on Shark Tank Season 10
1. The Pitch
Adam and Desiree took their innovative product to the sharks on Season 10 of Shark Tank, hoping to secure an investment that would help them take SubSafe to the next level.
Their compelling pitch and the product’s clear value proposition caught the attention of two sharks, Mark Cuban and Charles Barkley.
| Entrepreneurs | Adam and Desiree Haller |
|---|---|
| Business | SubSafe – Outdoor food storage containers |
| Ask | $50,000 for 13% equity |
| Deal | $100,000 for 25% equity |
| Sharks | Mark Cuban and Charles Barkley |
| Season – Episode | Season 10 – Episode 9 |
| Original Air Date | February 10, 2019 |
| Website | SubSafe |
| Key Points of Pitch |
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| Why Sharks Accepted |
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2. The Deal with Mark Cuban and Charles Barkley
Impressed with the product’s simplicity and effectiveness, as well as the Haller’s passion and dedication, Mark Cuban and Charles Barkley teamed up to offer $100,000 for 25% equity in SubSafe.
Recognizing the value of partnering with these experienced investors, Adam and Desiree eagerly accepted the deal, setting the stage for SubSafe’s continued growth and success.
SubSafe Products
SubSafe has expanded beyond its original sub-saving solution to offer a range of products designed to make life easier and more enjoyable, whether you’re at home or on the go.
1. The Original SubSafe Container
This is the product that started it all. The Original SubSafe Container is a crush-proof, waterproof container specifically designed to protect your precious subs from damage and sogginess.
Available in various sizes to accommodate 6-inch or 12-inch subs, it’s perfect for picnics, beach trips, tailgating, or even just keeping your lunch safe in the office fridge.
2. VyroSafe Straws
SubSafe is committed to sustainability. Their VyroSafe Straws are a fantastic eco-friendly alternative to single-use plastic straws.
Made from paper, these straws are durable and perfect for enjoying your favorite beverages without harming the environment.
3. WineSafe
Taking your favorite bottle of wine to a picnic or party? WineSafe is the answer.
This waterproof container keeps your wine bottle safe and secure, preventing breakage and spills. It even doubles as a cooler, keeping your wine chilled and ready to enjoy.
4. Ice Safe
Tired of your drinks getting watered down in the cooler? Ice Safe is a clever solution.
This container keeps your ice separate from your drinks and other food items, ensuring that everything stays cold and refreshing without becoming diluted.
5. Charcuterie Safe
Perfect for parties, picnics, or any gathering, the Charcuterie Safe allows you to transport your charcuterie creations in style.
This waterproof container keeps your meats, cheeses, and other delicacies fresh and organized, making it easy to create an impressive spread wherever you go.
SubSafe Update: Where Are They Now?
Since their successful appearance on Shark Tank, SubSafe has continued to grow and innovate, solidifying its position as a leader in the food storage industry.
1. Expansion and Growth
SubSafe hasn’t slowed down since their time in the Tank. They’ve expanded their product line significantly, offering a variety of solutions for keeping food and drinks safe, fresh, and organized.
From the original SubSafe container to their innovative WineSafe and Charcuterie Safe, the company continues to develop practical and high-quality products that meet the needs of their customers.
2. Retail Partnerships
SubSafe has secured valuable retail partnerships, making their products widely accessible to consumers.
You can now find SubSafe products in major retailers like Publix, Bed Bath & Beyond, and online at Amazon.
This increased availability has contributed significantly to the company’s growth and brand recognition.
3. Financial Success
Thanks to their innovative products, strong customer base, and strategic partnerships, SubSafe has achieved impressive financial success.
The company generates approximately $1 million in annual revenue, demonstrating the strong demand for their practical and reliable food storage solutions.
This success is a testament to the Haller’s vision and the continued support of their Shark investors, Mark Cuban and Charles Barkley.
FAQs
Where can I buy SubSafe products?
SubSafe products are available on their website, Amazon, and at select retailers like Publix and Bed Bath & Beyond.
What sizes does the original SubSafe come in?
The original SubSafe is available in sizes to fit both 6-inch and 12-inch sub sandwiches.
Are SubSafe products dishwasher safe?
Yes, all SubSafe products are designed to be dishwasher safe for easy cleaning.
What is SubSafe’s return policy?
SubSafe offers a satisfaction guarantee. You can find details about their return policy on their website.
Does SubSafe offer wholesale options?
Yes, SubSafe offers wholesale options for businesses. You can contact them through their website for more information.
The Bottom Line
SubSafe is a shining example of a Shark Tank success story. Adam and Desiree Haller identified a common problem, created a simple yet effective solution, and with the help of their Shark investors, built a thriving business.
SubSafe’s commitment to quality, innovation, and sustainability has resonated with customers, resulting in a loyal following and impressive financial growth.
Whether you’re a sub sandwich enthusiast, a party planner, or simply someone who appreciates clever and practical solutions, SubSafe offers a range of products designed to make your life easier and more enjoyable.
