Did The Real Elf appear on Shark Tank Season 13 and receive an investment? Yes, The Real Elf appeared on Shark Tank Season 13 and secured a deal with Barbara Corcoran. The deal included a $75,000 loan and a $50,000 investment for 35% equity, with 50% of sales going to a cancer charity. The company offers personalized “Elf-gram” digital messages for the holidays.
Summary
- The Real Elf, a company offering personalized “Elf-gram” digital messages, successfully secured a deal on Shark Tank Season 13.
- Barbara Corcoran invested $75,000 as a loan and $50,000 for 35% equity, with 50% of sales going to a cancer charity.
- The Real Elf’s unique holiday-themed personalized messages resonated with the Sharks, particularly Barbara Corcoran.
- The deal on Shark Tank is expected to provide The Real Elf with valuable exposure and resources to expand its reach and impact during the holiday season.
The Real Elf Shark Tank Update | Shark Tank Season 13
What is The Real Elf?
The Real Elf is a heartwarming company dedicated to spreading holiday cheer through personalized “Elf-grams.”
These digital messages, delivered from the North Pole by Santa’s elves, bring joy and excitement to recipients of all ages.
The Real Elf’s Mission and Vision
The Real Elf’s mission is simple yet profound: to create magical moments and lasting memories during the holiday season.
Their vision is to become the go-to platform for personalized holiday greetings, fostering connections and spreading joy worldwide.
Shark Tank Season 13
1. The Real Elf’s Pitch on Shark Tank
| Entrepreneurs | Cherie & Brian Schoenherr |
|---|---|
| Business | The Real Elf |
| Ask | $125,000 for 25% equity |
| Deal | $75,000 loan + $50,000 for 35% equity with 50% to charity |
| Sharks | Barbara Corcoran |
| Season | Season 13 |
| Original Air Date | November 19, 2021 |
| Website | The Real Elf |
| Key Points of Pitch |
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| Why Sharks Accepted |
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2. The Sharks’ Reactions
The Sharks were charmed by the Schoenherrs’ enthusiasm and the heartwarming nature of The Real Elf.
Some Sharks expressed concerns about scalability and seasonality, but Barbara Corcoran was captivated by the company’s potential for emotional connection and its charitable component.
3. Barbara Corcoran’s Investment
Barbara Corcoran, known for her investments in businesses with heart, saw the magic in The Real Elf.
She offered a unique deal: a $75,000 loan to provide immediate financial support and a $50,000 investment for 35% equity.
Additionally, Corcoran stipulated that 50% of the company’s sales would be donated to a cancer charity, aligning with The Real Elf’s commitment to giving back.
The Real Elf’s Products and Services
1. Personalized Elf-gram Messages
The heart of The Real Elf’s offerings lies in their personalized Elf-gram messages. These digital greetings, sent directly from the North Pole, can be tailored to the recipient’s name, age, interests, and even specific holiday wishes.
Whether it’s a birthday shoutout from Santa, a reminder to be good before Christmas, or a special message of encouragement during the holiday season, Elf-grams create magical moments that children and adults alike cherish.
The Real Elf’s user-friendly platform makes it easy to create and send personalized Elf-grams in just a few simple steps. Customers can choose from a variety of templates, add personal touches, and even include photos or videos to make the message extra special.
2. Other Holiday-Themed Offerings
Beyond personalized Elf-grams, The Real Elf offers a range of other holiday-themed products and services to enhance the festive spirit. These include:
- Elf on the Shelf Kits: The Real Elf offers Elf on the Shelf kits that include an elf doll and a book to inspire creative holiday traditions.
- Holiday Activity Packs: These packs are filled with fun and engaging activities for children, such as coloring pages, crafts, and games.
- Virtual Santa Visits: The Real Elf arranges virtual visits with Santa Claus, allowing children to share their wish lists and receive personalized messages from the jolly old elf himself.
- Holiday-Themed Merchandise: The Real Elf offers a selection of festive merchandise, including t-shirts, mugs, and ornaments.
The Real Elf’s Impact
1. Spreading Holiday Cheer
The Real Elf’s impact goes beyond simply delivering messages; they create moments of pure joy and wonder. The personalized Elf-grams bring smiles to faces young and old, fostering a sense of magic and excitement during the holiday season.
Through their Elf on the Shelf kits and holiday activity packs, The Real Elf encourages families to create lasting memories and traditions together.
The virtual Santa visits provide a unique and interactive experience for children, strengthening their belief in the magic of Christmas.
2. Supporting a Cancer Charity
The Real Elf’s commitment to social responsibility shines through their partnership with a cancer charity. By donating 50% of their sales, they contribute to vital research and support services for those affected by cancer.
This charitable component adds another layer of meaning to The Real Elf’s mission, making their impact even more significant.
Customers can feel good knowing that their purchase not only brings joy to their loved ones but also supports a worthy cause. This combination of spreading holiday cheer and giving back to the community is what truly sets The Real Elf apart.
The Real Elf’s Future Plans
1. Expansion and Growth
With the Shark Tank investment and growing popularity, The Real Elf is poised for significant expansion. The company plans to reach a wider audience by partnering with retailers and expanding their online presence.
By making their products and services more accessible, they aim to spread holiday cheer to an even larger number of families.
The Real Elf also envisions expanding their offerings beyond Christmas. They are exploring ways to create personalized messages and experiences for other holidays and special occasions throughout the year, making magic happen 365 days a year.
2. New Product Development
Innovation is at the heart of The Real Elf’s future plans. They are constantly exploring new ways to enhance their products and services, keeping the magic fresh and exciting.
This includes developing new Elf-gram templates, creating interactive digital experiences, and even exploring the possibility of augmented reality (AR) to bring the elves to life in a whole new way.
The Real Elf is also committed to listening to customer feedback and incorporating their suggestions into future product development. By staying attuned to their audience’s needs and desires, they ensure that their offerings remain relevant and engaging.
FAQs
How do I order a personalized Elf-gram?
You can easily order a personalized Elf-gram through The Real Elf’s website. Simply choose a template, add your personal touches, and complete the checkout process.
Can I send an Elf-gram to multiple recipients?
Yes, you can send Elf-grams to multiple recipients by placing separate orders or using the bulk order option for larger groups.
Are Elf-grams only for Christmas?
While Elf-grams are primarily associated with Christmas, The Real Elf is expanding their offerings to include personalized messages for other holidays and special occasions.
What percentage of sales goes to the cancer charity?
The Real Elf donates 50% of their sales to a cancer charity, making a significant contribution to important research and support services.
Where can I find The Real Elf’s Elf on the Shelf kits and other merchandise?
You can find The Real Elf’s Elf on the Shelf kits, holiday activity packs, and other merchandise on their website. They are also available at select retailers.
The Bottom Line
The Real Elf is more than just a company; it’s a purveyor of holiday magic. Through their personalized Elf-grams, commitment to social responsibility, and innovative future plans, they are making a lasting impact on families and communities worldwide. Whether you’re looking to bring joy to a loved one, create lasting memories, or support a worthy cause, The Real Elf is the perfect place to start.
